The Average Review Length Has Gotten 65% Shorter Since 2010

Recently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of tweet from twitter.

Source: Review Trackers

Positive Reviews Encourage 68% Of Consumers To Use A Local Business

Because the huge majority of consumers check out reviews, you would want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, producers' descriptions are generally ads.

Source: Martech Zone

77% Of Clients Would Certainly Post A Review If They Were Asked

More than a 35% would leave a review to notify others about their consumer encounter and 24% would likely direct their review to the company itself.

Over a 26% would be willing to submit a review to help other people with their decision making process.

Source: Podium

67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Selecting A Service Provider

When customers need to pick a solution provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management stats suggest a business's reputation doesn't impact just the clients. Potential employees also take a look at scores and take a look at reviews.

Source: Deloitte

Just 6 Percent Of Consumers Don't Trust Client Reviews At All

According to client review statistics, a massive 19% of customers constantly rely on online reviews and never a purchase without checking out reviews first.

Source: Statista

73 Percent Of Customers Believe Client Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with scores alone.

Client reviews make the stats appear more genuine which is what the potential consumers are looking for. Almost a 3rd of customers state composed reviews are the only feature that makes them believe the websites' reviews are appropriate and beneficial.

Source: Fan and Fuel

Online Product Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270%

User review statistics reveal the purchase likelihood for an item with 5 reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

74 Percent Of Regional Companies Have At Least 1 Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online rankings data, we found out that a company needs to have at least 40 reviews before customers "Award" it with a star.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star score is the first thing customers see. Still, users focus on other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of USA customers.

Source: Statista

89% Of Consumers Read A Businesses Replies To Reviews

Not only do many consumers check out the review replies, 30% of them value them highly. Practically 96% read the responses to their own reviews.

Source: Brightlocal