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Just 6 Percent Of Consumers Don't Trust Customer Reviews At All
According to consumer review data, a massive 19 percent of customers always trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
30% Of Consumers Feel Positive About A Business Which Responds To Online Reviews
Staying connected with your consumers establishes trust. Even something as simple as responding to their reviews and remarks can make them feel valued.
As you might anticipate, customers who feel this way are going to spend more money with a business.
Source: Statuslabs
American Buyers View "Product Performance" To Be The Most Helpful Detail In Product Reviews
When individuals read reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American clients.
Source: Statista
Software Application Reviews Impact Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
91 Percent Of Millennials Have Confidence In Online Reviews As Much As Family And Friends
Online review statistics place customers' reviews as the most trustworthy source of suggestions. Online reviews normally bring the very same weight as recommendations from friends and family.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization
The star score is the first thing customers see. Still, users focus on other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people read many more reviews to get a clear view of how the business is really doing. Don't depend on that figure alone.
Source: Brightlocal
70 Percent Of Consumers Choose To Find Out About A Business By Means Of Reviews And Posts, Instead Of Ads
Ads are all well and good, however it's worth attempting a different approach also. Reviews are by far the very best way to find the truth about a service or product.
Source: Statuslabs
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Statistics reveal that reviews were more helpful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
73% Of Consumers Believe Client Reviews Are More Vital Than Star And Number Scores
Online review data make it clear people aren't pleased with ratings alone.
Client reviews make the stats appear more authentic which is what the potential clients are trying to find. Almost a 3rd of customers say composed reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.
Source: Fan and Fuel
86 Percent Of Customers Would Think About Writing A Review For A Business
Your customers are your most important resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them a great experience.
Source: Brightlocal
83% Of All Young Customers Were Invited To Leave A Review Recently
Of those invited, 80% of customers did give a review. Overall, businesses have actually asked 66% of all consumers to leave a review on their business.
Source: Brightlocal
Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
Google Represents 57.5% Of All Reviews World Wide
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers