83% Of All Younger People Were Asked To Leave A Review Recently

Of those asked, 80% of consumers did submit a review. In general, businesses have asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a new vehicle and there are several models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

70% Of Consumers Choose To Find Out About A Business By Means Of Posts And Reviews, Rather Than Advertisements

Ads are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the very best way to discover the truth about a service or product.

Source: Statuslabs

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Business

This stat is one of many that illustrate the value of online rankings. Now that news of customer fulfillment travels this fast, keeping your clients delighted is more crucial than ever.

57% of consumers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked only for businesses with a best five star ranking.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of Online Shopping.

Today's buyers are wary and want the best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated material can do wonders in regards to conversions.

A single review can have a huge influence on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% increase.

Source: RevLocal

49% Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

Over Half Of Customers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are obviously the more opinionated ones.

Source: Statista

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your customers are your most important resource, and it's not just because of the cash they spend at your business. They will be ready to share it if you offer them an excellent experience.

Source: Brightlocal

United States Buyers Consider "Product Performance" To Be The Most Helpful Detail In Product Reviews

They focus on different aspects of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American consumers.

Source: Statista

91% Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review stats put clients' reviews as the most trustworthy source of recommendations. Online reviews generally bring the same weight as guidance from loved ones.

Source: Brightlocal

The Typical Review Word Count Has Actually Become 65% Much Shorter Since 2010

At the present time reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Statistics reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

73% Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with ratings alone.

Consumer reviews make the statistics appear more authentic which is what the would-be clients are trying to find. Almost a third of customers state written reviews are the only function that makes them believe the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

77% Of Individuals Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how excellent your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs