77% Of Clients Would Definitely Give A Review If They Were Asked

More than a 35% would post a review to notify others about their consumer experience and 24% would definitely direct their review to the company itself.

Over a 26% would want to give a review to assist other people with their decision making process.

Source: Podium

77% Of Customers Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how excellent your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies really use them.

Although we now know why client reviews are so effective, many businesses apparently do not.

Source: LsaInsider

Google Represents 57.5% Of All Reviews Across The World

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

These the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people check out a lot more reviews to get an idea of how the business is really doing. Do not depend on that statistic alone.

Source: Brightlocal

86% Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you offer them a great experience.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Customers

24% of US consumers consider reviews as 'very influential'.

To illustrate the importance of online reviews and ratings, did you know that 81 percent of customers will pay more for an item with reviews and those same consumers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

USA Buyers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews

When individuals read reviews, they concentrate on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American clients.

Source: Statista

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends show people choose to comment if they had a favorable experience, rather than a mediocre or negative one.

Source: Brightlocal

73% Of Customers Think Written Reviews Are More Important Than Star And Number Scores

Online review data make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the stats appear more genuine which is what the prospective customers are trying to find. Practically a 3rd of consumers state composed reviews are the only function that makes them believe the websites' reviews are appropriate and useful.

Source: Fan and Fuel

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can also affect our buying preferences.

According to social reviews stats, Facebook affects more than half of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

61% Of Regional Businesses Have An Average Rating Of 4 To 5 Stars

Typically 2 out of 3 businesses have excellent and great scores. Only 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's buyers are wary and desire the best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Favorable Reviews Encourage 68 Percent Of Consumers To Use Local Businesses

Since the vast majority of consumers read reviews, you'd want yours to be appealing to brand-new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.

Reviews and rating stats show people value the opinion of peers more than any other content.

Source: Collective Bias

63.6% Of Consumers Check Out Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

These online review statistics reveal the basic popularity of a site can only go so far when it concerns trust.

Source: Review Trackers