Over Half Of Customers Won't Utilize A Company If It Has Less Than A 4 Star Score

This stat is among numerous that highlight the value of online rankings. Now that news of consumer fulfillment travels this quick, keeping your consumers pleased is more important than ever.

57 percent of consumers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

Additionally, 11 percent looked just for companies with an ideal five star ranking.

Source: Brightlocal

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Data reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

More Than Half Of Consumers Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are clearly the more vocal ones.

Source: Statista

67% Of Consumers Claim Reviews Are A "Extremely Important" Factor When Picking A Solution Provider

When customers have to choose a service provider, reviews have a huge influence on their decision.

Source: DemandGenReport

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the massive impact user ratings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

91% Of Millennials Trust Online Reviews As Much As Friends And Family

Online review statistics position consumers' reviews as the most trustworthy source of suggestions. Online reviews generally bring the same weight as recommendations from loved ones.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and desire the best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

88% Of Executives Consider Reputation Risk As A Leading Business Concern

Reputation management stats suggest a company's reputation doesn't affect just the consumers. Prospective employees also look at rankings and read reviews.

Source: Deloitte

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

73% Of Consumers Think Customer Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear individuals aren't pleased with scores alone.

Customer reviews make the statistics appear more genuine which is what the would-be clients are looking for. Almost a 3rd of customers say composed reviews are the only feature that makes them believe the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

The Average Review Length Has Gotten 65% Much Shorter Since 2010

Now a days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

89% Of Shoppers Want To Read Reviews On Their Cell Phones

Be it via an app or a mobile browser, everyday people choose to read reviews on their mobile phones.

Source: Statista

72% Of Clients Will Not Take Action Before They Read Some Reviews

Regardless of how eye-catching your marketing is, you still need consumer reviews. There is no skirting around it. Clients are still going to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being twice as likely to be affected than ladies.

Reviews and ranking data show people value the opinion of peers more than any other content.

Source: Collective Bias

70% Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out many more reviews to get a better idea of how business is really doing. Don't depend on that figure alone.

Source: Brightlocal

Positive Reviews Encourage 68 Percent Of Consumers To Choose A Local Business

Because the large majority of consumers read reviews, you'd want yours to be enticing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

90% Of Site Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about impressions, right?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone