52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.

Source: Capterra

70 Percent Of Customers Prefer To Find Out About A Business By Means Of Articles And Reviews, Rather Than Advertisements

Ads are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the very best way to discover the truth about a product or service.

Source: Statuslabs

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the general appeal of a site can only go so far.

Source: Review Trackers

83% Of Consumers Don't Trust Advertising

The conventional channels to reach customers aren't as influential as they used to be. Many users who no longer trust advertisements select to pay attention to consumers' suggestions online.

Source: Statuslabs

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a company's reputation does not impact simply the consumers. Prospective team members likewise take a look at scores and read reviews.

Source: Deloitte

Reviews Posted On Twitter Can Boost Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a new car and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.

With the help of other customers, you quickly pick a model that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

86 Percent Of Customers Would Think About Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they invest at your business. If you give them an excellent experience, they will be willing to share it.

Source: Brightlocal

95% Of Dissatisfied Clients Will Return To A Business If A Business Makes An Effort To Resolve Problems Rapidly And Efficiently

Customers don't anticipate you to be perfect. When things go wrong, they do expect you to resolve things. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Income

Businesses that treat clients well generally flourish, review sites help make certain of that.

Source: Statuslabs

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews World-wide

Google is in the lead here, followed by Facebook as a remote second.

These the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Online Product Reviews About An Item Can Raise Its Conversion Rate By An Incredible 270 Percent

User review statistics show the purchase probability for a product with five reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

Just 6 Percent Of Consumers Don't Trust Customer Reviews At All

According to consumer review stats, a tremendous 19% of consumers always rely on online reviews and never ever a buy without reading reviews initially.

Source: Statista

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of customers, who pay attention to the number of reviews is currently at 46%.

Source: Brightlocal