More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Consumers Browse A Businesses Responses To Reviews

Not only do many shoppers read the review replies, 30% of them hold them in high regard. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

Presently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

89% Of Consumers Want To Read Reviews Using Their Mobile Devices

Be it via an app or a mobile browser, clients prefer to read reviews on their smart phones.

Source: Statista

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

US Shoppers View "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on different aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.

Source: Statista

30% Of Customers Feel Favorable To A Company Which Reacts To Online Reviews

Staying connected with your customers creates trust. Even something like reacting to their reviews and comments can make them feel appreciated.

As you might anticipate, customers who feel this way are more willing to spend more money with a business.

Source: Statuslabs

98 Percent Of Yelp's Site Visitors Bought From A Business They Found On The Website

Generally, 142 million consumers go to Yelp monthly. This is as great a time as any if you haven't declared your free Yelp business page.

Source: RevLocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Clients

24% of US shoppers consider reviews as 'very influential'.

To highlight the significance of online reviews and ratings, did you understand that 81% of customers will pay more for a product with reviews and those very same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

88% Of Executives Consider Reputation Risk As A Top Business Problem

Reputation management stats indicate a business's reputation does not affect just the clients. Potential employees also take a look at scores and take a look at reviews.

Source: Deloitte

77% Of Customers Would Post A Review If They Were Asked

More than a 35% would do it to notify others about their client encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would be willing to submit a review to help other people with their choice making process.

Source: Podium

64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, concur that it increases their buying confidence.

Companies utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Income

Businesses that treat consumers honorably normally succeed, review sites help make sure of that.

Source: Statuslabs

70 Percent Of Customers Choose To Discover A Business By Means Of Reviews And Posts, Rather Than Ads

Ads are all well and good, but it deserves attempting a different approach also. Reviews are by far the very best way to discover the truth about a service or product.

Source: Statuslabs

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the huge impact user rankings have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Positive Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses

Because the large bulk of consumers check out reviews, you would want yours to be inviting to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal