63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review stats show the general popularity of a site can only go so far when it concerns trust.

Source: Review Trackers

Most Best-selling Products Have An Average Rating Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower score in fact helps your overall rating.

According to client rating stats, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

Currently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies really make use of them.

Although we now know why client reviews are so effective, a lot of businesses obviously don't.

Source: LsaInsider

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated content has an indisputable influence on customers.

If businesses stop to consider the power of client reviews over millennials, they will understand what they've been missing out on. Older individuals are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to pick an attorney or a doctor.

Younger people (age 18-35) are even more likely to work with an expert based upon online reviews. Only 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

77% Of Clients Would Most Likely Give A Review If They Were Asked

More than a 35% would submit a review to inform others about their client encounter and 24% would likely direct their review to the business itself.

Over a 26% would be willing to post a review to help other individuals with their choice making process.

Source: Podium

A One Star Increase In Ranking Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat consumers honorably usually succeed, review sites help make certain of that.

Source: Statuslabs

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Utilize A Company

This stat is among many that illustrate the importance of online scores. Now that news of customer complete satisfaction travels this quick, keeping your consumers happy is more important than ever.

57 percent of customers have actually searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked just for companies with a best five star ranking.

Source: Brightlocal

The Majority Of Clients Aged 25 To 34 Posted Reviews

According to Statista, the more youthful generations are obviously the more opinionated ones.

Source: Statista

USA Shoppers View "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on different elements of the shopping experience when individuals check out reviews. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA consumers.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star rating is the first thing customers see. Still, users take notice of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista