95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'always' or 'very often'.

Source: Trust You

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they invest at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

More Than Half Of Consumers Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are purportedly the more opinionated ones.

Source: Statista

61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Typically 2 out of 3 companies have great and exceptional rankings. Only 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review is enough for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

73% Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Rankings

Online review stats make it clear people aren't satisfied with scores alone.

Written reviews make the stats appear more genuine which is what the prospective customers are looking for. Almost a 3rd of customers state composed reviews are the only feature that makes them think the websites' reviews are useful and pertinent.

Source: Fan and Fuel

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

One review is far from adequate to improve your website's SERP ranking.

Looking at online scores statistics, we discovered that a business requires to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people check out a lot more reviews to get a better idea of how the business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing preferences.

According to social media reviews statistics, Facebook affects over half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business.

Source: RevLocal

71% Of Millennials Search Customer Reviews Of Expert Services

More than half of all individuals in need of a professional service turn to online reviews.

According to online reviews data, 59% utilized online reviews to pick a lawyer or a physician.

Young people (age 18-35) are a lot more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read customer reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Use An Organisation

This stat is one of many that illustrate the value of online rankings. Now that news of customer fulfillment travels this fast, keeping your customers delighted is more crucial than ever.

57 percent of customers have looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for organizations with a perfect five star score.

Source: Brightlocal

Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals spend more than five times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

Only 6% Of Consumers Don't Rely On Consumer Reviews At All

According to client review stats, a tremendous 19 percent of customers always rely on online reviews and never a make a purchase without checking out reviews.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star score is the first thing customers see. Still, users take notice of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Clients

24% of US consumers consider reviews as 'extremely influential'.

To highlight the importance of online reviews and rankings, did you know that 81% of consumers will pay more for a product with reviews and those exact same consumers are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

If They Were Asked, 77% Of Consumers Would Most Likely Submit A Review

More than a 35% would leave a review to advise others about their consumer encounter and 24% would rather direct their review to the business itself.

Over a 26% would want to leave a review to help other people with their choice making process.

Source: Podium