54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star ranking is the first thing consumers see. Still, users focus on other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a new automobile and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

90 Percent Of Users Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about first impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone

83% Of Customers Do Not Trust Advertising

The conventional channels to reach customers aren't as prominent as they used to be. The majority of users who no longer trust ads select to pay attention to customers' suggestions online.

Source: Statuslabs

61 Percent Of Regional Businesses Have An Average Score Of 4 To 5 Stars

Generally 2 out of 3 companies have excellent and outstanding rankings. Only 5% of businesses have a ranking listed below three stars.

Source: Brightlocal

70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read much more reviews to get a clear view of how business is actually doing. Do not depend on that figure alone.

Source: Brightlocal

When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Factor

Statistics reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

The Average Review Word Count Has Become 65% Much Shorter Since 2010

As of late reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read customer reviews, agree that it increases their purchasing confidence.

Companies use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Due To The Fact That They Want To Buy A Service Or An Item And Desire To Get The Facts About The Businesses Items And Services, 82% Of Customers Check Out Review Sites.

Review websites are locations that people go to get the truth about a product, business or service . Because they have currently formed a purchase decision, users come. The bulk of them (89 percent) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

86% Of Customers Would Think About Composing A Review For A Business

Your clients are your most important resource, and it's not just because of the cash they invest at your business. They will be ready to share it if you provide them a good experience.

Source: Brightlocal

91 Percent Of Millennials Rely On Online Reviews As Much As Loved Ones

Online review stats place clients' reviews as the most trustworthy source of suggestions. Online reviews usually carry the same weight as guidance from friends and family.

Source: Brightlocal

Users Reading Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, purchasing decisions are made quickly.

Online reviews are certainly convincing, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

More Than Half Of Consumers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are plainly the more opinionated ones.

Source: Statista

71% Of Millennials Search Consumer Reviews Of Expert Services

More than half of all people in need of a professional service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to pick a legal representative or a doctor.

Younger people (age 18-35) are much more likely to hire a professional based on online reviews. Just 19% of millennials will consider employing an attorney without any.

Source: Thomson Reuters

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

89% Of Clients Like To Read Reviews Using Their Mobile Devices

Be it by means of an app or a mobile internet browser, consumers choose to read reviews on their cell phones.

Source: Statista