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67% Of Consumers Claim Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
When customers have to choose a solution provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals devote more than five times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business
Considering that the vast majority of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family
Online review stats place clients' reviews as the most reliable source of recommendations. Online reviews normally bring the same weight as advice from friends and family.
Source: Brightlocal
88% Of Executives Consider Reputation Risk As A Top Business Issue
Reputation management stats indicate a company's reputation doesn't affect just the customers. Prospective employees also take a look at scores and take a look at reviews.
Source: Deloitte
More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review is enough for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Many Popular Items Have A Typical Ranking Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower ranking actually helps your overall rating.
According to customer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
72% Of Customers Won't Take Action Before They Check Out Some Reviews
Irrespective of how alluring your marketing is, you still need client reviews. There is no way around it. Clients are still willing to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Google Accounts For 57.5% Of All Reviews World Wide
Google is in the lead here, followed by Facebook as a far-off second.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read client reviews, concur that it increases their buying confidence.
Organizations utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review stats reveal user-generated content can do miracles in terms of conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44% increase.
Source: RevLocal
American Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews
When individuals read reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American clients.
Source: Statista
A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat clients honorably usually succeed, review sites help make sure of that.
Source: Statuslabs
90% Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people say about impressions, right?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your site, consider asking your visitors to write one.
Source: Martech Zone