61% Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars

Generally two thirds of companies have good and exceptional rankings. Only 5% of companies have a ranking below 3 stars.

Source: Brightlocal

83% Of Clients Don't Rely On Advertising

The traditional channels to reach consumers aren't as prominent as they used to be. The majority of users who no longer trust ads select to focus on customers' recommendations online.

Source: Statuslabs

63.6% Of Consumers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the general appeal of a website can just go so far.

Source: Review Trackers

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the money they spend at your business. If you give them a great experience, they will want to share it.

Source: Brightlocal

Reviews Shared On Twitter Can Boost Revenues By 6.46%

Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

Just 6% Of Consumers Do Not Rely On Consumer Reviews At All

According to consumer review data, a whopping 19 percent of consumers always rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

Google Represents 57.5 Percent Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a distant second.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

83% Of All Young Clients Were Asked To Give A Review Recently

Of those invited, 80% of consumers did leave a review. Overall, companies have actually asked 66% of all customers to give a review on their business.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

77% Of Users Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how good your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses need to be continuously requesting reviews.

Source: Statuslabs

Over Half Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Score

This stat is among numerous that illustrate the value of online rankings. Now that news of customer satisfaction travels this quick, keeping your clients pleased is more vital than ever.

57% of customers have looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked just for organizations with an ideal five star ranking.

Source: Brightlocal

88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Statistics reveal that reviews were more successful than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

90 Percent Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about first impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to purchase a new car and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.

With the help of other people, you quickly choose a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs