61% Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars

Overall two thirds of companies have good and exceptional scores. Just 5% of businesses have a rating listed below three stars.

Source: Brightlocal

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read client reviews, agree that it increases their purchasing confidence.

Companies use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

72% Of Consumers Won't Take Action Unless They Check Out Some Reviews

Irrespective of how enticing your marketing is, you still need client reviews. There's no skirting around it. Clients are still happy to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

One-half Of All Millennial's "Constantly" Read Online Reviews For Companies

More youthful people understand the value of being informed. User-generated material has an unassailable influence on customers.

They will realize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are various though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

91 Percent Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review statistics position customers' reviews as the most credible source of recommendations. Online reviews usually bring the same weight as advice from friends and family.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers expect to see some unfavorable reviews.

Source: Capterra

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

88% Of Executives Judge Reputation Risk As A Top Business Concern

Reputation management statistics suggest a company's reputation does not affect just the clients. Potential employees likewise take a look at ratings and take a look at reviews.

Source: Deloitte

USA Shoppers Regard "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on various elements of the shopping experience when individuals check out reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of US consumers.

Source: Statista

30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews

Staying connected with your clients develops trust. Even something as simple as reacting to their reviews and comments can make them feel valued.

As you might expect, clients who feel this way are ready to spend more cash with a company.

Source: Statuslabs

49% Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.

The share of clients, who take note of the number of reviews is presently at 46 percent.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star score is the first thing customers see. Still, users take notice of other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of USA customers.

Source: Statista

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review data, individuals devote more than five times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

Over Half Of Consumers Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are surprisingly the more opinionated ones.

Source: Statista