49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of customers, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Website

Typically, 142 million customers check out Yelp monthly. This is as good a time as any if you haven't claimed your free Yelp business page.

Source: RevLocal

Just 6% Of Customers Do Not Trust Client Reviews At All

According to customer review data, a whopping 19% of customers always rely on online reviews and never a make a purchase without reading reviews initially.

Source: Statista

Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270%

User review statistics show the purchase likelihood for an item with five reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the producer states. The reason, makers' descriptions are basically ads.

Source: Martech Zone

If They Were Asked, 77% Of Consumers Would Post A Review

More than a 35% would do it to educate others about their client encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to post a review to assist other individuals with their decision making process.

Source: Podium

67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Choosing A Service Provider

Reviews have an enormous impact on their decision when customers have to choose a solution provider.

Source: DemandGenReport

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to buy a brand-new vehicle and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read the reviews.

With the help of other consumers, you quickly choose one that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, agree that it increases their purchasing confidence.

Companies use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Only 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are free, a remarkably low number of companies actually use them.

Although we now know why client reviews are so effective, most businesses apparently don't.

Source: LsaInsider

Positive Reviews Motivate 68% Of Consumers To Use A Local Business

Because the vast bulk of customers read reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

89% Of Customers Like To Read Reviews Using Their Mobile Phones

Be it by means of an app or a mobile browser, clients prefer to read reviews on their cell phones.

Source: Statista