Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise affect our buying preferences.

According to social media reviews data, Facebook affects the majority of users' purchase choices.

Facebook reviews stats reveal that 4 out of 5 users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

49% Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of consumers, who focus on the number of reviews is presently at 46%.

Source: Brightlocal

70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people check out much more reviews to get a better idea of how the business is actually doing. Don't depend upon that fact alone.

Source: Brightlocal

73% Of Customers Think Written Reviews Are More Vital Than Star And Number Scores

Online review data make it clear people aren't satisfied with ratings alone.

Written reviews make the statistics appear more genuine which is what the would-be customers are trying to find. Nearly a 3rd of consumers say written reviews are the only feature that makes them think the websites' reviews are helpful and relevant.

Source: Fan and Fuel

74 Percent Of Regional Companies Have At A Minimum, 1 Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Taking a look at online rankings statistics, we learnt that a business requires to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US consumers consider reviews as 'very influential'.

To illustrate the importance of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those very same clients are also willing to accept slower shipping times for such items.

Source: Turntonetworks

A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat consumers honorably normally prosper, review sites help ensure of that.

Source: Statuslabs

72% Of Clients Won't Take Action Unless They Read Some Reviews

Regardless of how enticing your marketing is, you still require client reviews. There's no other way around it. Consumers are still going to hear you out, however they trust other people more.

Source: My Testimonial Engine

More Than Half Of Clients Aged 25 To 34 Published Reviews

According to Statista, the younger generations are obviously the more opinionated ones.

Source: Statista

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read client reviews, agree that it increases their buying confidence.

Companies use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Users Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Buying choices are made rapidly.

Online reviews are certainly persuasive, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

The Majority Of Best-selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score really helps your overall rating.

According to client rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center