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If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra
89% Of Customers Prefer To Read Reviews On Their Mobile Phones
Be it via an app or a mobile browser, consumers prefer to read reviews on their phones.
Source: Statista
61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Typically 2 out of 3 companies have outstanding and awesome rankings. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews
Communicating with your clients creates trust. Even something like reacting to their comments and reviews can make them feel appreciated.
As you might expect, clients who feel this way are going to spend more money with a business.
Source: Statuslabs
60% Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected considerably by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and score stats show individuals value the opinion of peers more than any other content.
Source: Collective Bias
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can also affect our purchasing decisions.
According to social reviews stats, Facebook affects more than half of users' purchase decisions.
Facebook reviews statistics expose that 4 out of five users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
72 Percent Of Clients Will Not Take Action Before They Read Some Reviews
No matter how appealing your marketing is, you still need consumer reviews. There is no way around it. Clients are still going to hear you out, but they trust other people more.
Source: My Testimonial Engine
88% Of Executives View Reputation Risk As A Leading Business Problem
Reputation management statistics show a company's reputation does not impact simply the consumers. Potential employees also look at ratings and take a look at reviews.
Source: Deloitte
82% Of Consumers Check Out Review Websites Since They Want To Buy An Item Or A Service And Want To Get The Facts About Business Product Or Services.
Review sites are locations that customers go to get the truth about a product, business or service . Since they have currently formed a purchase decision, users come. The majority of them (89 percent) purchase within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
Most Popular Items Have An Average Rating Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score in fact helps your overall score.
According to consumer rating stats, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
A Solitary Business Review Can Raise Its Conversions By 10%
Online review statistics show user-generated material can do miracles in terms of conversions.
A single review can have a massive influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44 percent boost.
Source: RevLocal
A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Profits
Businesses that treat consumers fairly generally prosper, review websites help make certain of that.
Source: Statuslabs
70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out much more reviews to get a clear view of how business is actually doing. Don't depend upon that statistic alone.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their purchasing confidence.
Organizations utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
73% Of Customers Think Customer Reviews Are More Crucial Than Star And Number Rankings
Online review stats make it clear people aren't satisfied with scores alone.
Customer reviews make the statistics appear more authentic which is what the would-be customers are searching for. Almost a third of consumers state composed reviews are the only feature that makes them believe the sites' reviews are appropriate and beneficial.
Source: Fan and Fuel
If A Company Takes Care Of Issues Quickly And Efficiently, 95% Of Unsatisfied Clients Will Return To A Company
Clients don't anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there's absolutely nothing else a company can do to solve a problem, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Only 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of companies actually utilize them.
Although we now know why client reviews are so effective, a lot of businesses apparently don't.
Source: LsaInsider
More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70%
One negative review is enough for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone