Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

People Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Purchasing choices are made rapidly.

Online reviews are obviously persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the positive and negative reviews and their impact on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency also.

The share of clients, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new car and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

83% Of All Younger Clients Were Asked To Post A Review Recently

Of those invited, 80% of consumers did post a review. Overall, businesses have actually asked 66% of all customers to post a review on their business.

Source: Brightlocal

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do wonders in terms of conversions.

A single review can have a massive influence on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44 percent increase.

Source: RevLocal

60 Percent Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is affected substantially by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and rating statistics reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

15 Percent Of Customers Don't Trust Businesses With No Online Reviews

No trust implies no interactions. 15% of possible customers won't even think about doing business with a business they can't discover opinions about.

Source: Statuslabs

64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out client reviews, agree that it increases their purchasing confidence.

Companies use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can also influence our buying preferences.

According to social media reviews statistics, Facebook impacts more than half of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics expose that 4 out of five users are more likely to trust a local business.

Source: RevLocal

73 Percent Of Customers Believe Client Reviews Are More Important Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with ratings alone.

Written reviews make the statistics appear more genuine which is what the potential consumers are searching for. Practically a third of customers state composed reviews are the only function that makes them believe the sites' reviews are helpful and pertinent.

Source: Fan and Fuel

72% Of Customers Won't Take Action Before They Read Some Reviews

Regardless of how alluring your marketing is, you still need customer reviews. There's no other way around it. Customers are still ready to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

89% Of Consumers Browse A Businesses Responses To Reviews

Not only do the majority of clients check out the review replies, 30% of them hold them in high regard. Practically 96% read the responses to their own reviews.

Source: Brightlocal

91 Percent Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review statistics position clients' reviews as the most credible source of suggestions. Online reviews usually bring the exact same weight as advice from family and friends.

Source: Brightlocal

Software Reviews Impact Over 98% Of All Purchasers

18 percent of software purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Overall 2 out of 3 companies have excellent and outstanding scores. Just 5% of companies have a score below 3 stars.

Source: Brightlocal