73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Ratings

Online review data make it clear individuals aren't satisfied with scores alone.

Client reviews make the stats appear more genuine which is what the would-be consumers are trying to find. Nearly a third of customers state written reviews are the only function that makes them believe the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

Visitors Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. For that reason, purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the huge impact user rankings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Google Accounts For 57.5% Of All Reviews Throughout The World

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Favorable Reviews Encourage 68 Percent Of Customers To Choose Local Businesses

Given that the large bulk of consumers read reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91% Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review statistics put customers' reviews as the most trustworthy source of suggestions. Online reviews normally carry the very same weight as suggestions from friends and family.

Source: Brightlocal

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a new car and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how positive reviews convert customers into customers.

Source: Consumer Affairs

American Shoppers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

When people check out reviews, they concentrate on various aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American consumers.

Source: Statista

63.6 Percent Of Customers Check Out Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

These online review stats reveal the basic popularity of a site can only presume when it comes to trust.

Source: Review Trackers

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do miracles in regards to conversions.

A single review can have a massive influence on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% boost.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star ranking is the first thing customers see. Still, users pay attention to other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management stats suggest a business's reputation doesn't impact simply the customers. Prospective employees likewise look at scores and read reviews.

Source: Deloitte

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

61% Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars

Overall two-thirds of businesses have excellent and great rankings. Only 5% of businesses have a score below 3 stars.

Source: Brightlocal

Clients Might Invest 31 Percent More With A Business That Has Great Reviews

Focus on this statistic. The more detailed other users describe your product or service, the more cash you can charge and customer review statistics show us precisely just how much more.

Source: Martech Zone

88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Stats reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista