Most Popular Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower ranking in fact helps your overall score.

According to customer rating stats, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's buyers are wary and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

83% Of All Young Consumers Were Asked To Give A Review Recently

Of those asked, 80% of consumers did leave a review. In general, businesses have actually asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to buy a new vehicle and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.

With the help of other customers, you manage to pick one that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

73% Of Customers Believe Customer Reviews Are More Important Than Star And Number Ratings

Online review data make it clear people aren't satisfied with scores alone.

Customer reviews make the stats appear more genuine which is what the would-be clients are looking for. Nearly a third of consumers state written reviews are the only function that makes them think the websites' reviews are useful and pertinent.

Source: Fan and Fuel

91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review statistics position customers' reviews as the most reliable source of suggestions. Online reviews generally bring the very same weight as advice from loved ones.

Source: Brightlocal

74% Of Local Companies Have At A Minimum, One Google Review

A single review is far from enough to enhance your website's SERP ranking.

Looking at online rankings stats, we discovered that a company needs to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal

63.6% Of Consumers Check Out Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics show the general popularity of a site can just go so far.

Source: Review Trackers

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Companies

Younger individuals understand the worth of being informed. User-generated material has an indisputable influence on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can likewise affect our buying preferences.

According to social media reviews statistics, Facebook affects over half of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics expose that four out of 5 users are likely to rely on a local business.

Source: RevLocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Clients

24% of US buyers consider reviews as 'very influential'.

To show the significance of online reviews and rankings, did you know that 81% of consumers will pay more for a product with reviews and those same clients are also ready to accept slower shipping times for such items.

Source: Turntonetworks

When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Influential Element

Data reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people read many more reviews to get an idea of how business is really doing. Do not depend on that figure alone.

Source: Brightlocal

If A Company Manages To Resolve Issues Rapidly And Effectively, 95% Of Dissatisfied Customers Will Return To A Company

Clients don't expect you to be perfect. When things go wrong, they do expect you to remedy things. If there is nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star rating is the first thing customers see. Still, users take note of other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American consumers.

Source: Statista