60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and score statistics reveal individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

The Majority Of Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower rating really helps your overall rating.

According to customer rating statistics, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

98 Percent Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Generally, 142 million consumers visit Yelp every month. This is as great a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal

89% Of Shoppers Choose To Read Reviews Using Their Mobile Phones

Be it through an app or a mobile internet browser, folks choose to read reviews on their smart phones.

Source: Statista

74% Of Local Companies Have At Least One Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online rankings data, we discovered that a business requires to have approximately 40 reviews before customers "Award" it with a star.

Source: Brightlocal

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends show individuals choose to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

Clients Might Spend 31% More With A Business That Has Great Reviews

Take note of this fact. The more detailed other users explain your product or service, the more cash you can charge and consumer review statistics show us exactly how much more.

Source: Martech Zone

83% Of All Younger Buyers Were Asked To Leave A Review Recently

Of those invited, 80% of customers did leave a review. Overall, companies have asked 66% of all customers to give a review on their business.

Source: Brightlocal

70% Of Customers Prefer To Find Out About A Business By Means Of Reviews And Posts, Rather Than Advertisements

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the very best way to find the truth about a service or product.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, people spend more than 5 times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Because They Want To Purchase A Product Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82% Of Consumers Go To Review Sites.

Review websites are places that customers go to get the truth about a business, service or product . Users come because they have already formed a buying decision. The bulk of them (89%) purchase within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

Reviews Shared On Twitter Can Boost Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

61 Percent Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Generally 2 out of 3 companies have great and awesome ratings. Only 5% of businesses have a score below 3 stars.

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats suggest a company's reputation doesn't affect just the customers. Potential team members also look at rankings and take a look at reviews.

Source: Deloitte

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. People expect to see some negative reviews.

Source: Capterra