Software Reviews Influence Over 98% Of All Purchasers

18 percent of software buyers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

95% Of Disappointed Consumers Will Return To A Business If A Company Makes An Effort To Resolve Problems Rapidly And Effectively

Customers don't expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there is absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

89% Of Clients Prefer To Read Reviews Using Their Cell Phones

Be it through an app or a mobile web browser, consumers prefer to read reviews on their mobile devices.

Source: Statista

61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Generally 2 out of 3 businesses have great and outstanding rankings. Just 5% of companies have a ranking below 3 stars.

Source: Brightlocal

Reviews Published On Twitter Can Help Boost Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star ranking is the first thing consumers see. Still, users take note of other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of USA consumers.

Source: Statista

90% Of Users Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about very first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone

The Average Review Length Has Become 65% Shorter Since 2010

Lately reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

72% Of Clients Won't Take Action Unless They Check Out Some Reviews

No matter how captivating your marketing is, you still require customer reviews. There's no way around it. Customers are still ready to hear you out, but they rely on other people more.

Source: My Testimonial Engine

77% Of Buyers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs

Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses in fact use them.

Although we now understand why customer reviews are so powerful, most businesses apparently don't.

Source: LsaInsider

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can also influence our buying decisions.

According to social reviews stats, Facebook affects the majority of users' purchase choices.

Facebook reviews statistics expose that four out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

63.6% Of Consumers Go To Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

These online review stats show the general popularity of a website can just go so far when it comes to trust.

Source: Review Trackers

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'extremely often'.

Source: Trust You

Most Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends show individuals choose to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the very best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Stats reveal that reviews were more successful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista