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More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
83% Of Clients Do Not Trust Advertising
The conventional channels to reach clients aren't as influential as they utilized to be. Most users who no longer trust advertisements pick to take note of clients' suggestions online.
Source: Statuslabs
A One Star Increase In Ranking Can Cause A 5% To 9% Boost In Business Revenue
Businesses that treat customers fairly generally succeed, review sites help make sure of that.
Source: Statuslabs
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they read reviews 'always' or 'extremely often'.
Source: Trust You
91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review stats position clients' reviews as the most credible source of suggestions. Online reviews generally carry the very same weight as guidance from loved ones.
Source: Brightlocal
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Too
We already discussed the negative and positive reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. People anticipate to see some unfavorable reviews.
Source: Capterra
74 Percent Of Regional Businesses Have At Least 1 Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Looking at online ratings stats, we found out that a business requires to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider
Reviews have a huge effect on their decision when clients have to pick a solution provider.
Source: DemandGenReport
United States Shoppers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on various elements of the shopping experience when people read reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of US customers.
Source: Statista
89% Of Buyers Want To Read Reviews Using Their Mobile Devices
Be it through an app or a mobile web browser, clients prefer to read reviews on their mobile phones.
Source: Statista
30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews
Staying connected with your consumers develops trust. Even something as basic as responding to their reviews and remarks can make them feel valued.
As you might expect, customers who feel this way are more willing to spend more money with a business.
Source: Statuslabs
Consumers Might Spend 31% More With A Business That Has Terrific Reviews
Take notice of this statistic. The better other users describe your services or product, the more money you can charge and customer review stats reveal to us exactly just how much more.
Source: Martech Zone