60 Percent Of Customers Consult Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store shopping is affected substantially by blogs and reviews on social networks. With men being two times as likely to be influenced than ladies.

Reviews and ranking statistics reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to buy a brand-new car and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and desire the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

Because They Desire To Acquire An Item Or A Service And Want To Get The Truth About The Businesses Items And Services, 82% Of Consumers Go To Review Sites.

Users come since they have already formed a buying decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

Many Popular Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Often a lower ranking actually helps your overall rating.

According to client rating statistics, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Clients Could Spend 31 Percent More With A Business That Has Great Reviews

Pay attention to this statistic. The better other users explain your product and services, the more money you can charge and customer review statistics reveal to us precisely how much more.

Source: Martech Zone

The Majority Of People Aged 25-34 Posted Reviews

According to Statista, the younger generations are seemingly the more opinionated ones.

Source: Statista

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses in fact utilize them.

Although we now know why customer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

Favorable Reviews Motivate 68% Of Customers To Choose A Local Business

Because the huge majority of consumers read reviews, you'd want yours to be enticing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review statistics put clients' reviews as the most reliable source of suggestions. Online reviews usually carry the exact same weight as recommendations from friends and family.

Source: Brightlocal

67% Of Customers Report Reviews Are A "Very Crucial" Factor When Selecting A Service Provider

When clients need to choose a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

95% Of Disappointed Clients Will Return To A Business If A Company Takes Care Of Issues Quickly And Effectively

Clients do not anticipate you to be perfect. They do expect you to remedy things when they go wrong. If there's nothing else a business can do to deal with a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they spend at your business. If you give them an excellent experience, they will want to share it.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a negative or mediocre one.

Source: Brightlocal

Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

Google Accounts For 57.5% Of All Reviews World-wide

As can be expected, Google remains in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

77% Of Customers Would Likely Submit A Review If They Were Asked

More than a 35% would leave a review to inform others about their customer experience and 24% would probably direct their review to the company itself.

Over a 26% would be willing to submit a review to help other individuals with their choice making process.

Source: Podium