Many Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

Visitors Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Buying choices are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers have not always come to value the power of them.

Source: Martech Zone

One-half Of All Millennial's "Constantly" Read Online Reviews For Companies

Younger people know the value of being informed. User-generated content has an unassailable effect on customers.

If businesses think of the power of client reviews over millennials, they will realize what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

15% Of Buyers Don't Trust Businesses Without Online Reviews

No trust suggests no interactions. 15% of prospective customers will not even think about doing business with a company they can't find opinions about.

Source: Statuslabs

The Majority Of Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to client rating statistics, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

Only 6% Of Customers Don't Trust Client Reviews At All

According to consumer review statistics, a massive 19 percent of customers constantly trust online reviews and never a purchase without reading reviews first.

Source: Statista

61 Percent Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Generally two thirds of companies have exceptional and awesome ratings. Just 5% of businesses have a score below three stars.

Source: Brightlocal

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

These days reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

90 Percent Of Clients Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about first impressions, right?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

United States Buyers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on different elements of the shopping experience when individuals check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of USA customers.

Source: Statista

73% Of Customers Believe Customer Reviews Are More Crucial Than Star And Number Rankings

Online review data make it clear people aren't satisfied with scores alone.

Customer reviews make the statistics appear more authentic which is what the prospective consumers are trying to find. Nearly a 3rd of consumers say written reviews are the only feature that makes them believe the sites' reviews are appropriate and useful.

Source: Fan and Fuel

Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies actually make use of them.

Although we now understand why client reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business

Considering that the vast bulk of customers read reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star rating is the first thing customers see. Still, users focus on other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US customers.

Source: Statista