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98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Site
Normally, 142 million customers visit Yelp monthly. If you haven't declared your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
67% Of Consumers Claim Reviews Are A "Very Important" Factor When Selecting A Service Provider
When consumers have to select a service provider, reviews have a massive impact on their decision.
Source: DemandGenReport
Online Item Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase probability for an item with five reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social media which can likewise affect our buying decisions.
According to social media reviews data, Facebook impacts more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats expose that four out of five users are more likely to rely on a local business.
Source: RevLocal
64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who check out consumer reviews, agree that it increases their purchasing confidence.
Organizations use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use A Service
This stat is among lots of that show the importance of online rankings. Now that news of consumer complete satisfaction travels this fast, keeping your consumers delighted is more important than ever.
57 percent of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for companies with a perfect five star score.
Source: Brightlocal
Google Represents 57.5 Percent Of All Reviews Around The Globe
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Scores
Online review statistics make it clear people aren't pleased with scores alone.
Consumer reviews make the stats appear more genuine which is what the would-be consumers are searching for. Nearly a third of consumers state written reviews are the only function that makes them think the websites' reviews are helpful and pertinent.
Source: Fan and Fuel
Over Half Of Consumers Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are reportedly the more opinionated ones.
Source: Statista
89% Of Clients Browse A Businesses Reactions To Reviews
Not only do many shoppers read the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
Just 6% Of Consumers Do Not Trust Customer Reviews At All
According to client review data, a whopping 19% of consumers constantly rely on online reviews and never ever a make a purchase without reading reviews first.
Source: Statista
70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people check out many more reviews to get a better idea of how business is in fact doing. Do not depend upon that fact alone.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
If They Were Asked, 77% Of Customers Would Undoubtedly Post A Review
More than a 35% would do it to advise others about their customer experience and 24% would likely direct their review to the business itself.
Over a 26% would be willing to leave a review to assist other people with their decision making process.
Source: Podium