54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star ranking is the first thing customers see. Still, users focus on other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista

US Buyers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various aspects of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American clients.

Source: Statista

Customers Might Invest 31% More With A Business That Has Great Reviews

Take notice of this statistic. The better other users explain your service or product, the more money you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can likewise influence our purchasing decisions.

According to social media reviews statistics, Facebook affects more than half of users' purchase choices.

Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

53% Of Customers Expect Companies To Reply Within A Week To Unfavorable Reviews

Online review statistics show that 63% of client reviews stay without a response. That's regrettable, because those businesses are losing clients that way.

Source: Review Trackers

A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Revenue

Businesses that treat customers fairly usually succeed, review sites help make sure of that.

Source: Statuslabs

60% Of Consumers Refer To Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected significantly by blogs and reviews on social networks. With males being two times as likely to be affected than women.

Reviews and rating statistics reveal people value the opinion of peers more than any other material.

Source: Collective Bias

Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a negative or average one.

Source: Brightlocal

Reviews Published On Twitter Can Help Grow Revenues By 6.46%

Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

Clients Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Purchasing decisions are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

98 Percent Of Yelp's Browsers Purchased From A Business They Found On The Site

Typically, 142 million consumers go to Yelp every month. If you have not claimed your totally free Yelp business page, this is as great a time as any.

Source: RevLocal

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers anticipate to see some negative reviews.

Source: Capterra

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats show a company's reputation does not affect simply the customers. Prospective employees also take a look at rankings and read reviews.

Source: Deloitte

Google Represents 57.5 Percent Of All Reviews Globally

Google is in the lead here, followed by Facebook as a remote second.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

70% Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read a lot more reviews to get a clear view of how business is actually doing. Do not depend on that fact alone.

Source: Brightlocal

73% Of Customers Believe Customer Reviews Are More Important Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the statistics appear more genuine which is what the would-be customers are looking for. Nearly a 3rd of consumers say written reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

89% Of Clients Like To Read Reviews On Their Smart Devices

Be it via an app or a mobile browser, people young and old choose to read reviews on their phones.

Source: Statista

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz