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60% Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.
Reviews and score stats show people value the opinion of peers more than any other content.
Source: Collective Bias
53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics show that 63% of consumer reviews remain without a reaction. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
67% Of Customers Claim That Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have an enormous effect on their decision when customers have to pick a service provider.
Source: DemandGenReport
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star score is the first thing consumers see. Still, users focus on other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Software Reviews Impact Over 98 Percent Of All Purchasers
18% of software buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Consumers
24% of US shoppers consider reviews as 'incredibly influential'.
To illustrate the significance of online reviews and ratings, did you know that 81% of customers will pay more for an item with reviews and those same consumers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
70% Of Customers Choose To Discover A Business Via Reviews And Short Articles, Rather Than Ads
Ads are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the best way to find the truth about a product or service.
Source: Statuslabs
More Than Half Of Consumers Will Not Use A Service If It Has Less Than A 4 Star Score
This stat is among many that illustrate the importance of online scores. Now that news of client fulfillment travels this quick, keeping your customers pleased is more crucial than ever.
57 percent of consumers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.
Moreover, 11 percent looked just for companies with an ideal five star rating.
Source: Brightlocal
52% Of Customers Trust A Product More If It Has Unfavorable Reviews Also
We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers anticipate to see some negative reviews.
Source: Capterra
A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Income
Businesses that treat customers fairly generally flourish, review websites help make sure of that.
Source: Statuslabs
Reviews Posted On Twitter Can Grow Online Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
The Majority Of Best-selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to consumer rating statistics, conversion rates start to decrease as ratings rise above 4.7.
Source: Spiegel Research Center