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53% Of Americans Consider Product Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and want the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
89% Of Shoppers Like To Read Reviews On Their Mobile Devices
Be it by means of an app or a mobile web browser, clients choose to read reviews on their smart phones.
Source: Statista
Google Represents 57.5% Of All Reviews All Over The World
Google is in the lead here, followed by Facebook as a distant second.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
90 Percent Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about first impressions?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
If you don't have reviews on your website, consider asking your visitors to write one.
Source: Martech Zone
A Lot Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a favorable experience, instead of a average or unfavorable one.
Source: Brightlocal
49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of clients, who focus on the number of reviews is presently at 46%.
Source: Brightlocal
Most Popular Items Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star rankings.
According to customer rating statistics, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
89% Of Consumers Read A Businesses Replies To Reviews
Not only do the majority of shoppers read the review replies, 30% of them hold them in high regard. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Clients
24% of US shoppers consider reviews as 'incredibly influential'.
To illustrate the importance of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those exact same customers are also willing to accept slower shipping times for such items.
Source: Turntonetworks
A Single Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated content can do miracles in terms of conversions.
A single review can have a massive influence on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer an astonishing 44 percent increase.
Source: RevLocal
A One Star Boost In Score Can Result In A 5% To 9% Boost In Business Profits
Businesses that treat consumers honorably generally flourish, review sites help make certain of that.
Source: Statuslabs
If They Were Asked, 77% Of Customers Would Undoubtedly Give A Review
More than a 35% would post a review to advise others about their consumer encounter and 24% would most likely direct their review to the business itself.
Over a 26% would want to post a review to assist other people with their decision making process.
Source: Podium
Online Product Reviews About A Product Can Increase Its Conversion Rate By A Whopping 270 Percent
User review statistics show the purchase probability for a product with five reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
Over Half Of Individuals Aged 25 To 34 Gave Reviews
According to Statista, the younger generations are clearly the more vocal ones.
Source: Statista
53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews
Online review stats clarify that 63% of client reviews go on without a response. That's too bad, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management stats indicate a business's reputation doesn't affect simply the clients. Prospective team members also look at ratings and take a look at reviews.
Source: Deloitte
Just 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of companies actually utilize them.
Although we now know why consumer reviews are so effective, many businesses obviously don't.
Source: LsaInsider