90 Percent Of Users Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

A Single Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do wonders in regards to conversions.

A single review can have a substantial effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44% increase.

Source: RevLocal

53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews

Online review statistics clarify that 63% of consumer reviews remain without a reaction. That's too bad, due to the fact that those companies are losing customers that way.

Source: Review Trackers

Unfavorable Reviews Can Increase Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review data, people spend more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US buyers consider reviews as 'incredibly influential'.

To illustrate the value of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same customers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010

Nowadays reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet from twitter.

Source: Review Trackers

Favorable Reviews Motivate 68 Percent Of Customers To Choose A Local Business

Given that the large majority of customers read reviews, you would want yours to be enticing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If They Were Asked, 77% Of Customers Would Likely Post A Review

More than a 35% would post a review to advise others about their client encounter and 24% would certainly direct their review to the company itself.

Over a 26% would want to give a review to help other people with their choice making process.

Source: Podium

Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can also affect our buying preferences.

According to social reviews stats, Facebook impacts over half of users' purchase choices.

Facebook reviews stats expose that 4 out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Most Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Often a lower ranking really helps your overall rating.

According to customer rating stats, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

74% Of Local Businesses Have At Least One Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Looking at online rankings stats, we learnt that a business requires to have at least 40 reviews before customers "Award" it with a star.

Source: Brightlocal

USA Buyers View "Product Performance" To Be The Most Helpful Detail In Product Reviews

When people read reviews, they focus on different elements of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of USA customers.

Source: Statista

One-half Of All Millennial's "Always" Read Online Reviews For Companies

Younger people know the value of being informed. User-generated content has an unassailable effect on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been missing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

60% Of Consumers Consult Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is affected significantly by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and rating statistics reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

Online Product Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for an item with 5 reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center