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49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of customers, who take note of the number of reviews is currently at 46%.
Source: Brightlocal
71% Of Millennials Search Customer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to choose a legal representative or a medical professional.
Younger people (age 18-35) are much more inclined to hire an expert based upon online reviews. Only 19% of millennials will consider hiring a legal representative without any.
Source: Thomson Reuters
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management stats show a business's reputation does not affect just the consumers. Potential employees likewise take a look at scores and read reviews.
Source: Deloitte
63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats show the basic popularity of a website can just go so far.
Source: Review Trackers
74% Of Local Companies Have At Least One Google Review
One review is far from adequate to enhance your site's SERP ranking.
Taking a look at online scores stats, we discovered that a company needs to have an average of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Because They Desire To Purchase A Service Or A Product And Desire To Get The Facts About The Businesses Items And Services, 82% Of Customers Visit Review Websites.
Users come due to the fact that they have actually currently formed a purchase decision. The majority of them (89%) purchase within a week of their visit.
Source: RevLocal
61% Of Local Businesses Have An Average Score Of 4 To 5 Stars
Overall two thirds of companies have excellent and outstanding ratings. Only 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
86 Percent Of Consumers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not just because of the cash they invest at your business. If you provide an excellent experience, they will want to share it.
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Consumers Reading Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done much faster. For that reason, purchasing decisions are made rapidly.
Online reviews are undoubtedly convincing, yet online marketers have not always come to value the power of them.
Source: Martech Zone