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Unfavorable Reviews Can Increase Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your site. According to online review data, people spend more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
60 Percent Of Consumers Refer To Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected considerably by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.
Reviews and ranking data reveal people value the opinion of peers more than any other content.
Source: Collective Bias
86% Of Consumers Would Consider Writing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
91 Percent Of Millennials Turn To Online Reviews As Much As Friends And Family
Online review stats put clients' reviews as the most reliable source of suggestions. Online reviews usually carry the very same weight as guidance from family and friends.
Source: Brightlocal
Software Reviews Influence Over 98% Of All Buyers
18 percent of software buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also affect our buying decisions.
According to social reviews data, Facebook affects the majority of users' purchase decisions.
Facebook reviews statistics expose that four out of five users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new car and there are several models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.
With the help of other customers, you manage to choose a model that works for you. That's how favorable reviews transform customers into clients.
Source: Consumer Affairs
73 Percent Of Customers Believe Customer Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear people aren't satisfied with scores alone.
Written reviews make the stats appear more authentic which is what the potential consumers are searching for. Practically a third of customers say written reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.
Source: Fan and Fuel
67% Of Customers Claim That Reviews Are A "Very Important" Factor When Picking A Solution Provider
Reviews have an enormous effect on their decision when clients have to choose a solution provider.
Source: DemandGenReport
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Utilize A Business
This stat is among lots of that illustrate the significance of online scores. Now that news of client fulfillment travels this fast, keeping your consumers pleased is more important than ever.
57 percent of consumers have actually looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Additionally, 11 percent looked just for companies with an ideal five star rating.
Source: Brightlocal
Consumers Might Invest 31 Percent More With A Business That Has Fantastic Reviews
Take note of this fact. The more detailed other users describe your service or product, the more money you can charge and customer review stats show us precisely how much more.
Source: Martech Zone
More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
American Shoppers View "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of US customers.
Source: Statista
89% Of Customers Review A Businesses Reactions To Reviews
Not only do most clients read the review replies, 30% of them value them highly. Practically 96% read the replies to their own reviews.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews World Wide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers