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More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70%
One negative review is enough for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If They Were Asked, 77% Of Consumers Would Definitely Give A Review
More than a 35% would submit a review to inform others about their consumer encounter and 24% would rather direct their review to the company itself.
Over a 26% would be willing to give a review to assist other people with their choice making process.
Source: Podium
Many Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show people choose to comment if they had a positive experience, instead of a negative or mediocre one.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, concur that it increases their buying confidence.
Companies utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Since They Want To Acquire A Product Or A Service And Want To Get The Truth About The Businesses Items And Services, 82% Of Consumers Check Out Review Sites.
Users come since they have currently formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.
Source: RevLocal
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Data reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
15 Percent Of Users Do Not Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15 percent of prospective customers won't even consider doing business with a company they can't discover viewpoints about.
Source: Statuslabs
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
83 Percent Of Customers Do Not Trust Advertising
The standard channels to reach clients aren't as influential as they utilized to be. The majority of users who no longer trust advertisements select to take note of consumers' recommendations online.
Source: Statuslabs
A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Earnings
Businesses that treat consumers fairly normally succeed, review sites help make certain of that.
Source: Statuslabs
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
90 Percent Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to write one.
Source: Martech Zone
Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270%
User review statistics show the purchase possibility for an item with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
67% Of Customers Report Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
Reviews have an enormous effect on their decision when consumers have to select a service provider.
Source: DemandGenReport
73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Scores
Online review data make it clear people aren't pleased with ratings alone.
Written reviews make the statistics appear more genuine which is what the potential customers are searching for. Practically a 3rd of customers say written reviews are the only function that makes them believe the sites' reviews are appropriate and useful.
Source: Fan and Fuel