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74 Percent Of Regional Companies Have At Least 1 Google Review
A single review is far from adequate to improve your website's SERP ranking.
Taking a look at online ratings data, we discovered that a business requires to have a minimum of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
The Average Review Length Has Actually Become 65% Shorter Since 2010
As of late reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet from twitter.
Source: Review Trackers
83% Of All Young Clients Were Asked To Give A Review Recently
Of those asked, 80% of clients did leave a review. Overall, businesses have asked 66% of all customers to give a review on their business.
Source: Brightlocal
Only 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies really make use of them.
Although we now know why consumer reviews are so effective, many businesses obviously don't.
Source: LsaInsider
Half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies
Younger individuals know the worth of being informed. User-generated material has an indisputable impact on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a new vehicle and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly decide on a model that works for you. That's how favorable reviews transform customers into customers.
Source: Consumer Affairs
30% Of Clients Feel Positive About A Business Which Reacts To Online Reviews
Corresponding with your consumers creates trust. Even something easy like reacting to their remarks and reviews can make them feel appreciated.
As you may expect, customers who feel this way are ready to spend more cash with a company.
Source: Statuslabs
89% Of Buyers Want To Read Reviews Using Their Mobile Phones
Be it through an app or a mobile browser, everyday people choose to read reviews on their mobile phones.
Source: Statista
71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to select a legal representative or a physician.
Younger people (age 18-35) are a lot more likely to work with a professional based upon online reviews. Only 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the massive impact user ratings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars
Overall two thirds of companies have exceptional and great scores. Only 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
When clients need to choose a solution provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read client reviews, agree that it increases their buying confidence.
Businesses utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
United States Buyers View "Product Performance" To Be The Most Useful Information In Product Reviews
When people check out reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA consumers.
Source: Statista