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Visitors Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. Purchasing decisions are made quickly.
Online reviews are clearly persuasive, yet marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
15 Percent Of Users Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15% of prospective consumers won't even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Consumers
24% of US consumers consider reviews as 'exceptionally influential'.
To show the value of online reviews and ratings, did you understand that 81 percent of customers will pay more for a product with reviews and those very same consumers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
63.6% Of Customers Go To Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
These online review stats reveal the general appeal of a site can only go so far when it concerns trust.
Source: Review Trackers
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new vehicle and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read online reviews.
With the help of other customers, you quickly select a model that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
The Typical Review Word Count Has Become 65% Shorter Since 2010
Nowadays reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
Only 6 Percent Of Customers Do Not Rely On Customer Reviews At All
According to consumer review data, a whopping 19 percent of consumers always trust online reviews and never ever a purchase without reading reviews initially.
Source: Statista
77% Of Users Don't Trust Reviews That Are Older Than Three Months
Clients don't care how good your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management stats suggest a business's reputation does not impact simply the clients. Prospective team members also look at rankings and take a look at reviews.
Source: Deloitte
73 Percent Of Consumers Believe Client Reviews Are More Important Than Star And Number Ratings
Online review statistics make it clear individuals aren't pleased with scores alone.
Customer reviews make the statistics appear more genuine which is what the would-be consumers are searching for. Practically a third of consumers say written reviews are the only feature that makes them think the websites' reviews are relevant and useful.
Source: Fan and Fuel
Reviews Shared On Twitter Can Help Grow Online Sales By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo