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54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star score is the first thing consumers see. Still, users take notice of other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of United States consumers.
Source: Statista
Just 6% Of Customers Do Not Rely On Client Reviews At All
According to client review data, a tremendous 19% of customers always rely on online reviews and never ever a purchase without reading reviews first.
Source: Statista
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management stats show a business's reputation doesn't affect just the clients. Potential team members likewise look at ratings and take a look at reviews.
Source: Deloitte
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat customers honorably usually flourish, review sites help make sure of that.
Source: Statuslabs
Customers Might Spend 31 Percent More With A Business That Has Excellent Reviews
Take notice of this statistic. The more detailed other users describe your services or product, the more cash you can charge and customer review statistics show us precisely how much more.
Source: Martech Zone
More Than Half Of Individuals Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are clearly the more opinionated ones.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. Consumers expect to see some negative reviews.
Source: Capterra
The Typical Review Word Count Has Become 65% Shorter Since 2010
Now a days reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
95% Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'really frequently'.
Source: Trust You
95% Of Dissatisfied Clients Will Return To A Company If A Company Takes Care Of Problems Rapidly And Effectively
Customers don't anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there's nothing else a business can do to resolve a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
77% Of Clients Would Definitely Post A Review If They Were Asked
More than a 35% would submit a review to advise others about their consumer encounter and 24% would most likely direct their review to the business itself.
Over a 26% would be willing to post a review to help other people with their decision making process.
Source: Podium
73 Percent Of Consumers Think Consumer Reviews Are More Crucial Than Star And Number Scores
Online review data make it clear individuals aren't satisfied with scores alone.
Customer reviews make the stats appear more authentic which is what the would-be customers are searching for. Practically a 3rd of customers state written reviews are the only feature that makes them believe the sites' reviews are relevant and useful.
Source: Fan and Fuel
88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices
Stats reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
Software Reviews Influence Over 98 Percent Of All Buyers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra