Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies actually make use of them.

Although we now understand why customer reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

30% Of Customers Feel Positive About A Company Which Reacts To Online Reviews

Staying connected with your clients creates trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.

As you might expect, customers who feel this way are going to invest more cash with a business.

Source: Statuslabs

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to buy a new automobile and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.

With the help of other people, you quickly decide on one that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Use A Service

This stat is among many that highlight the importance of online scores. Now that news of consumer satisfaction travels this fast, keeping your customers delighted is more vital than ever.

57% of consumers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked just for companies with a perfect five star rating.

Source: Brightlocal

Consumers Might Spend 31 Percent More With A Business That Has Great Reviews

Take notice of this statistic. The better other users describe your product or service, the more money you can charge and customer review statistics show us precisely just how much more.

Source: Martech Zone

Google Represents 57.5% Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a remote second.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also influence our buying preferences.

According to social reviews data, Facebook affects over half of users' purchase choices.

Facebook reviews statistics expose that four out of 5 users are most likely to trust a local business if it has favorable reviews.

Source: RevLocal

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. Consumers expect to see some negative reviews.

Source: Capterra

Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

Younger people understand the value of being informed. User-generated content has an indisputable impact on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Expert Services

More than half of all individuals in need of an expert service turn to online reviews.

According to online reviews stats, 59% used online reviews to select an attorney or a doctor.

Young people (age 18-35) are much more inclined to hire an expert based upon online reviews. Just 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do miracles in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

86 Percent Of Customers Would Think About Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. They will be ready to share it if you provide them a good experience.

Source: Brightlocal

When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Factor

Data reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats suggest a company's reputation does not affect just the customers. Prospective team members also look at ratings and take a look at reviews.

Source: Deloitte