54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star rating is the first thing consumers see. Still, users take notice of other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

74% Of Local Companies Have At A Minimum, One Google Review

A single review is far from adequate to enhance your website's SERP ranking.

Taking a look at online scores stats, we learnt that a company requires to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

One-half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals understand the value of being informed. User-generated content has an indisputable effect on customers.

They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

Many Best-selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to client rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to devote more time on your website. According to online review data, people devote more than 5 times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

US Shoppers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

When individuals read reviews, they focus on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US clients.

Source: Statista

77% Of Customers Would Undoubtedly Give A Review If They Were Asked

More than a 35% would post a review to educate others about their client experience and 24% would rather direct their review to the business itself.

Over a 26% would be willing to give a review to assist other people with their choice making process.

Source: Podium

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Stats reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Since They Want To Purchase A Service Or An Item And Want To Get The Facts About The Businesses Products And Services, 82% Of Customers Visit Review Sites.

Review sites are locations that people go to get the truth about a item, service or business . Because they have already formed a buying decision, users come. The majority of them (89%) purchase within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

88% Of Executives Judge Reputation Risk As A Top Business Issue

Reputation management stats indicate a business's reputation does not affect simply the customers. Prospective employees likewise take a look at rankings and take a look at reviews.

Source: Deloitte

30% Of Consumers Feel Positive About A Company Which Responds To Online Reviews

Keeping in touch with your clients develops trust. Even something easy like reacting to their comments and reviews can make them feel valued.

As you might expect, clients who feel this way are ready to spend more money with a business.

Source: Statuslabs

70% Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people check out a lot more reviews to get a better idea of how business is actually doing. Do not depend upon that figure alone.

Source: Brightlocal

Software Application Reviews Impact Over 98% Of All Purchasers

18% of software purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra