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Google Accounts For 57.5% Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a distant second.
These the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
67% Of Customers Claim That Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have a huge impact on their decision when consumers have to select a service provider.
Source: DemandGenReport
70% Of Consumers Choose To Find Out About A Business Through Reviews And Posts, Rather Than Ads
Advertisements are all well and good, but it deserves attempting a different approach as well. Reviews are without a doubt the very best way to find the truth about a service or product.
Source: Statuslabs
Software Reviews Impact Over 98% Of All Purchasers
18 percent of software application buyers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all people in need of a professional service rely on online reviews.
According to online reviews data, 59% used online reviews to pick a physician or a lawyer.
Young people (age 18-35) are a lot more likely to employ an expert based upon online reviews. Only 19% of millennials will think about hiring a lawyer without any.
Source: Thomson Reuters
72 Percent Of Clients Will Not Take Action Unless They Read Some Reviews
Irrespective of how captivating your marketing is, you still require customer reviews. There's no skirting around it. Consumers are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
91 Percent Of Millennials Rely On Online Reviews As Much As Friends And Family
Online review statistics place clients' reviews as the most reliable source of recommendations. Online reviews typically bring the exact same weight as advice from family and friends.
Source: Brightlocal
91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses doubt the integrity of online reviews. However, they realize the huge impact user ratings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
77% Of Customers Would Likely Post A Review If They Were Asked
More than a 35% would leave a review to educate others about their consumer encounter and 24% would rather direct their review to the business itself.
Over a 26% would want to submit a review to assist other people with their choice making process.
Source: Podium