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54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star rating is the first thing consumers see. Still, users focus on other elements too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States consumers.
Source: Statista
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can also affect our purchasing preferences.
According to social media reviews stats, Facebook impacts more than half of users' purchase choices.
Facebook reviews statistics expose that four out of five users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
When consumers have to choose a solution provider, reviews have a massive impact on their decision.
Source: DemandGenReport
63.6% Of Consumers Visit Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics reveal the general popularity of a site can only go so far.
Source: Review Trackers
83% Of All Younger Clients Were Asked To Leave A Review Recently
Of those invited, 80% of clients did leave a review. Overall, companies have actually asked 66% of all consumers to post a review on their company.
Source: Brightlocal
95% Of Dissatisfied Consumers Will Return To A Business If A Company Manages To Solve Issues Rapidly And Effectively
Clients don't anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there's absolutely nothing else a company can do to resolve a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
61% Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Generally 2 out of 3 companies have great and exceptional ratings. Just 5% of companies have a score below three stars.
Source: Brightlocal
Customers Might Spend 31% More With A Business That Has Terrific Reviews
Pay attention to this fact. The more detailed other users describe your product and services, the more money you can charge and consumer review statistics reveal to us exactly how much more.
Source: Martech Zone
60% Of Customers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social media. With men being two times as likely to be influenced than women.
Reviews and rating statistics show individuals value the opinion of peers more than any other material.
Source: Collective Bias
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses question the integrity of online reviews. However, they recognize the enormous effect user scores have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
30% Of Customers Feel Positive About A Company Which Responds To Online Reviews
Communicating with your consumers establishes trust. Even something like reacting to their remarks and reviews can make them feel valued.
As you may expect, clients who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
73% Of Consumers Think Written Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear people aren't pleased with scores alone.
Consumer reviews make the statistics appear more genuine which is what the would-be consumers are searching for. Almost a third of consumers say written reviews are the only feature that makes them believe the websites' reviews are relevant and beneficial.
Source: Fan and Fuel
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out many more reviews to get an idea of how business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal
71% Of Millennials Search Customer Reviews Of Professional Services
More than half of all individuals in need of a professional service turn to online reviews.
According to online reviews statistics, 59% used online reviews to pick a medical professional or an attorney.
Younger people (age 18-35) are even more inclined to hire a professional based upon online reviews. Just 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters
USA Buyers Regard "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on various aspects of the shopping experience when people read reviews. However according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA consumers.
Source: Statista