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49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency also.
The share of customers, who take note of the variety of reviews is presently at 46%.
Source: Brightlocal
Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Because the large bulk of customers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've gone to a vendor. Online review trends reveal people choose to comment if they had a favorable experience, rather than a negative or mediocre one.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who read client reviews, concur that it increases their purchasing confidence.
Organizations use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
72 Percent Of Clients Won't Take Action Unless They Check Out Some Reviews
Irrespective of how captivating your marketing is, you still require customer reviews. There's no other way around it. Customers are still happy to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our purchasing preferences.
According to social media reviews stats, Facebook impacts over half of users' purchase choices.
Facebook reviews statistics expose that four out of 5 users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal
53 Percent Of Americans Consider Item Reviews And Scores As The Most Essential Part Of Online Shopping.
Today's buyers are wary and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
If A Company Deals With Issues Rapidly And Efficiently, 95% Of Dissatisfied Customers Will Return To A Company
Customers do not expect you to be perfect. When things go wrong, they do expect you to take care of things. If there's absolutely nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Use An Organisation
This stat is among numerous that illustrate the significance of online scores. Now that news of consumer fulfillment travels this fast, keeping your customers happy is more crucial than ever.
57% of customers have actually searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.
Additionally, 11 percent looked just for organizations with a perfect five star ranking.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the producer says. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
86 Percent Of Customers Would Consider Writing A Review For A Business
Your consumers are your most valuable resource, and it's not only because of the cash they invest at your business. They will be willing to share it if you give them a great experience.
Source: Brightlocal