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72 Percent Of Customers Won't Take Action Before They Check Out Some Reviews
Regardless of how alluring your marketing is, you still require customer reviews. There's no skirting around it. Customers are still happy to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months
Clients don't care how good your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that businesses need to be continuously asking for reviews.
Source: Statuslabs
60 Percent Of Customers Consult Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being twice as likely to be influenced than women.
Reviews and ranking statistics reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out client reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
53% Of Consumers Expect Businesses To Respond Within A Week To Negative Reviews
Online review statistics show that 63% of client reviews stay without a reaction. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
52% Of Customers Rely On A Product More If It Has Negative Reviews Also
We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. People expect to see some unfavorable reviews.
Source: Capterra
Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social media which can also affect our purchasing preferences.
According to social reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics expose that four out of 5 users are likely to trust a local business.
Source: RevLocal
A Lot Of Best-selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to client rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
83% Of All Young People Were Invited To Submit A Review Recently
Of those asked, 80% of customers did give a review. In general, companies have asked 66% of all customers to submit a review on their business.
Source: Brightlocal
Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, people spend more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.
Source: Reevoo
Only 6 Percent Of Consumers Don't Trust Client Reviews At All
According to customer review statistics, a tremendous 19 percent of customers constantly trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
Buyers Reading Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done faster. Therefore, buying choices are made rapidly.
Online reviews are obviously persuasive, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone