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74% Of Local Businesses Have At A Minimum, One Google Review
One review is far from adequate to enhance your site's SERP ranking.
Looking at online rankings stats, we found out that a company requires to have at least 40 reviews before people "Award" it with a star.
Source: Brightlocal
15 Percent Of Clients Don't Trust Businesses Without Online Reviews
No trust means no interactions. 15% of prospective customers won't even consider doing business with a business they can't find opinions about.
Source: Statuslabs
49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency too.
The share of clients, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and desire the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
If They Were Asked, 77% Of Clients Would Leave A Review
More than a 35% would do it to inform others about their client encounter and 24% would definitely direct their review to the company itself.
Over a 26% would be willing to submit a review to help other people with their choice making process.
Source: Podium
Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of companies really use them.
Although we now know why consumer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people check out much more reviews to get a better idea of how the business is actually doing. Do not depend on that fact alone.
Source: Brightlocal
Many Best-selling Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to client rating stats, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
70% Of Customers Prefer To Find Out About A Business Via Reviews And Short Articles, Instead Of Advertisements
Ads are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
77% Of Clients Don't Trust Reviews That Are Older Than 3 Months
Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.
It is for this reason that companies need to be continuously requesting reviews.
Source: Statuslabs
Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the producer states. The reason, manufacturers' descriptions are basically advertisements.
Source: Martech Zone
Due To The Fact That They Desire To Acquire A Product Or A Service And Want To Get The Truth About The Businesses Items And Services, 82% Of Consumers Go To Review Sites.
Users come since they have currently formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.
Source: RevLocal
90 Percent Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about first impressions, right?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star rating is the first thing consumers see. Still, users take note of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of USA customers.
Source: Statista