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Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a positive experience, instead of a negative or mediocre one.
Source: Brightlocal
77% Of Consumers Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how excellent your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
83 Percent Of Consumers Don't Trust Advertising
The standard channels to reach clients aren't as prominent as they utilized to be. The majority of users who no longer trust ads select to focus on customers' suggestions online.
Source: Statuslabs
US Buyers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
When individuals check out reviews, they concentrate on various aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA clients.
Source: Statista
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star score is the first thing consumers see. Still, users take note of other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.
Source: Statista
When Purchasing Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Factor
Stats reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
15 Percent Of Visitors Don't Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15 percent of possible clients will not even think about doing business with a company they can't find opinions about.
Source: Statuslabs
88% Of Executives View Reputation Risk As A Top Business Concern
Reputation management statistics suggest a business's reputation does not impact simply the customers. Prospective employees likewise look at rankings and take a look at reviews.
Source: Deloitte
82 Percent Of Consumers Go To Review Websites Because They Wish To Purchase A Product Or A Service And Want To Get The Truth About Business Product Or Services.
Users come because they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit.
Source: RevLocal
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
49% Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency too.
The share of clients, who take notice of the number of reviews is currently at 46 percent.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read customer reviews, agree that it increases their buying confidence.
Businesses utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. However, they realize the huge impact user ratings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc