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Over Half Of Shoppers Aged 25 To 34 Wrote Reviews
According to Statista, the younger generations are plainly the more opinionated ones.
Source: Statista
Many Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show people prefer to comment if they had a positive experience, instead of a unfavorable or mediocre one.
Source: Brightlocal
70% Of Customers Choose To Find Out About A Business By Means Of Posts And Reviews, Instead Of Advertisements
Ads are all well and good, however it deserves attempting a different approach as well. Reviews are by far the very best way to discover the truth about a service or product.
Source: Statuslabs
90 Percent Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals say about impressions, right?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
Only 6% Of Customers Do Not Rely On Customer Reviews At All
According to client review data, a tremendous 19 percent of consumers constantly rely on online reviews and never ever a purchase without reading reviews initially.
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'very influential'.
To highlight the significance of online reviews and scores, did you know that 81 percent of customers will pay more for an item with reviews and those exact same clients are also happy to accept slower shipping times for such products.
Source: Turntonetworks
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the enormous impact user scores have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how good your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses ought to be constantly asking for reviews.
Source: Statuslabs
A One Star Boost In Ranking Can Lead To A 5% To 9% Increase In Business Profits
Businesses that treat clients honorably generally flourish, review sites help ensure of that.
Source: Statuslabs
49% Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.
The share of clients, who focus on the number of reviews is presently at 46%.
Source: Brightlocal
Favorable Reviews Motivate 68 Percent Of Consumers To Use Local Businesses
Given that the vast majority of customers read reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of companies really utilize them.
Although we now understand why customer reviews are so powerful, the majority of businesses apparently do not.
Source: LsaInsider
Negative Reviews Can Improve Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, people devote more than 5 times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
If They Were Asked, 77% Of Clients Would Give A Review
More than a 35% would leave a review to educate others about their customer experience and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to submit a review to assist other people with their choice making process.
Source: Podium