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More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70%
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Many Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends show individuals choose to comment if they had a positive experience, rather than a unfavorable or average one.
Source: Brightlocal
61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Generally two thirds of businesses have excellent and exceptional scores. Just 5% of companies have a rating listed below three stars.
Source: Brightlocal
Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses in fact use them.
Although we now understand why consumer reviews are so powerful, the majority of businesses apparently do not.
Source: LsaInsider
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
The Average Review Word Count Has Gotten 65% Much Shorter Since 2010
Currently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of tweet from twitter.
Source: Review Trackers
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
72 Percent Of Consumers Won't Take Action Unless They Check Out Some Reviews
Regardless of how tempting your marketing is, you still require client reviews. There's no skirting around it. Clients are still ready to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can also affect our purchasing preferences.
According to social media reviews data, Facebook affects more than half of users' purchase choices.
If it has positive reviews, Facebook reviews stats reveal that four out of 5 users are likely to trust a local business.
Source: RevLocal
A Solitary Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated material can do wonders in regards to conversions.
A single review can have a substantial impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent increase.
Source: RevLocal
A Lot Of Best-selling Items Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to customer rating stats, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
83 Percent Of Clients Do Not Rely On Advertising
The traditional channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust ads choose to focus on clients' suggestions online.
Source: Statuslabs
88% Of Executives View Reputation Risk As A Top Business Concern
Reputation management stats suggest a company's reputation does not impact just the clients. Potential team members likewise take a look at scores and read reviews.
Source: Deloitte
90 Percent Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about first impressions?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to write one if you don't have reviews on your website.
Source: Martech Zone