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95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Generally two-thirds of businesses have outstanding and good scores. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to select a physician or an attorney.
Younger people (age 18-35) are a lot more likely to hire a professional based upon online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear people aren't satisfied with scores alone.
Client reviews make the statistics appear more genuine which is what the potential clients are trying to find. Almost a 3rd of customers say composed reviews are the only feature that makes them believe the websites' reviews are helpful and relevant.
Source: Fan and Fuel
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses doubt the integrity of online reviews. However, they understand the massive impact user scores have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
82% Of Consumers Visit Review Sites Because They Wish To Buy A Service Or A Product And Wish To Get The Truth About The Businesses Services And Products.
Users come because they have currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.
Source: RevLocal
Visitors Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users choose to get things done quicker. For that reason, buying choices are made rapidly.
Online reviews are obviously convincing, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
70% Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people check out many more reviews to get an idea of how business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal
If They Were Asked, 77% Of Consumers Would Certainly Submit A Review
More than a 35% would post a review to notify others about their consumer experience and 24% would likely direct their review to the company itself.
Over a 26% would want to post a review to assist other people with their choice making process.
Source: Podium
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.
Source: Capterra
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social media which can also affect our buying decisions.
According to social reviews data, Facebook impacts more than half of users' purchase decisions.
Facebook reviews statistics expose that four out of five users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal