If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use A Company

This stat is among many that highlight the value of online scores. Now that news of consumer satisfaction travels this quick, keeping your customers happy is more crucial than ever.

57 percent of consumers have actually searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11% looked only for companies with a best five star score.

Source: Brightlocal

77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

Online Item Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent

User review stats show the purchase probability for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their purchasing confidence.

Companies use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

70% Of Customers Prefer To Discover A Business By Means Of Reviews And Short Articles, Rather Than Advertisements

Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best method to find the truth about a service or product.

Source: Statuslabs

60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and score data show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Buyers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Purchasing choices are made rapidly.

Online reviews are obviously convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Only 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses in fact utilize them.

Although we now know why consumer reviews are so effective, many businesses obviously don't.

Source: LsaInsider

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated material can do miracles in terms of conversions.

A single review can have a substantial impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44% increase.

Source: RevLocal

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can also influence our buying decisions.

According to social media reviews data, Facebook impacts over half of users' purchase choices.

Facebook reviews stats reveal that four out of five users are most likely to trust a local business if it has favorable reviews.

Source: RevLocal

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz