Just 6% Of Consumers Don't Trust Client Reviews At All

According to client review statistics, a massive 19 percent of customers always trust online reviews and never ever a buy without checking out reviews initially.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star score is the first thing customers see. Still, users pay attention to other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US consumers.

Source: Statista

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can likewise influence our buying decisions.

According to social reviews statistics, Facebook impacts the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics reveal that 4 out of five users are more likely to rely on a local business.

Source: RevLocal

The Majority Of Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends reveal people choose to comment if they had a favorable experience, rather than a negative or average one.

Source: Brightlocal

A One Star Boost In Ranking Can Lead To A 5% To 9% Increase In Business Revenue

Businesses that treat customers fairly usually succeed, review sites help make sure of that.

Source: Statuslabs

60% Of Consumers Consult Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and ranking data show people value the viewpoint of peers more than any other content.

Source: Collective Bias

Reviews Shared On Twitter Can Help Increase Revenues By 6.46%

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

98% Of Yelp's Browsers Purchased From A Business They Found On The Site

Normally, 142 million consumers check out Yelp on a monthly basis. If you haven't declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

91 Percent Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review statistics place customers' reviews as the most trustworthy source of suggestions. Online reviews normally bring the exact same weight as guidance from family and friends.

Source: Brightlocal

Only 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses really make use of them.

Although we now understand why client reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Half Of All Of The Millennial's "Always" Read Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated material has an unassailable influence on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

At the present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. People expect to see some unfavorable reviews.

Source: Capterra

83% Of Clients Do Not Trust Advertising

The conventional channels to reach consumers aren't as influential as they used to be. The majority of users who no longer trust advertisements pick to take notice of clients' suggestions online.

Source: Statuslabs

49% Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of customers, who pay attention to the variety of reviews is presently at 46 percent.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

63.6% Of Consumers Go To Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats reveal the basic appeal of a website can only go so far.

Source: Review Trackers