64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out consumer reviews, agree that it increases their purchasing confidence.

Businesses utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

US Buyers View "Product Performance" To Be The Most Useful Detail In Product Reviews

When individuals check out reviews, they concentrate on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US consumers.

Source: Statista

Most Best-selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to consumer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read many more reviews to get a better idea of how business is actually doing. Don't depend on that fact alone.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

15% Of Buyers Do Not Trust Businesses Without Online Reviews

No trust implies no interactions. 15 percent of prospective customers won't even consider working with a business they can't discover opinions about.

Source: Statuslabs

Buyers Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Buying decisions are made quickly.

Online reviews are certainly convincing, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

If A Business Manages To Fix Problems Rapidly And Efficiently, 95% Of Unsatisfied Clients Will Return To A Company

Consumers don't expect you to be perfect. When things go wrong, they do expect you to resolve things. If there's absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Utilize A Business

This stat is among lots of that illustrate the value of online rankings. Now that news of client fulfillment travels this fast, keeping your clients pleased is more vital than ever.

57% of consumers have searched for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for businesses with an ideal five star rating.

Source: Brightlocal

Clients Could Spend 31% More With A Business That Has Excellent Reviews

Take note of this fact. The better other users explain your services or product, the more cash you can charge and customer review statistics show us precisely how much more.

Source: Martech Zone