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86 Percent Of Customers Would Think About Composing A Review For A Business
Your customers are your most important resource, and it's not just because of the cash they invest at your business. They will be prepared to share it if you offer them a great experience.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Throughout The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices
Statistics reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With men being twice as likely to be influenced than women.
Reviews and score data reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
53% Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's consumers are smart and want the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars
Overall two-thirds of companies have good and awesome scores. Just 5% of businesses have a rating below 3 stars.
Source: Brightlocal
Clients Might Invest 31 Percent More With A Business That Has Terrific Reviews
Take note of this fact. The better other users describe your product or service, the more money you can charge and customer review statistics reveal to us exactly just how much more.
Source: Martech Zone
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Consumers expect to see some negative reviews.
Source: Capterra
Only 6 Percent Of Customers Don't Trust Client Reviews At All
According to client review statistics, a tremendous 19% of consumers constantly rely on online reviews and never ever a buy without checking out reviews first.
Source: Statista
Half Of All Millennial's "Always" Read Online Reviews For Businesses
More youthful people know the value of being informed. User-generated material has an unassailable influence on consumers.
If businesses stop to consider the power of consumer reviews over millennials, they will recognize what they've been losing out on. Older individuals are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Favorable Reviews Encourage 68% Of Customers To Use Local Businesses
Considering that the large majority of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Customers
24% of US buyers consider reviews as 'very influential'.
To highlight the significance of online reviews and ratings, did you understand that 81% of customers will pay more for an item with reviews and those exact same consumers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses question the integrity of online reviews. However, they understand the massive effect user scores have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency as well.
The share of consumers, who take notice of the variety of reviews is currently at 46 percent.
Source: Brightlocal